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Summary of W3Forge’s Strategy


The collaboration between W3Forge and Vexio LATAM was instrumental in amplifying W3Forge’s presence in the Web3 gaming space, particularly across Latin America. Through tailored marketing campaigns, Key Opinion Leaders (KOLs), and community-driven initiatives, Vexio successfully promoted W3Forge’s flagship blockchain gaming projects—zkRace, Elderglade, and Duels Arena—driving massive user engagement and solidifying their leadership in the GameFi ecosystem.

 

Strategic Approach: High-Impact and Community-Focused

Vexio LATAM executed a scalable and results-driven strategy that prioritized community engagement, visibility, and measurable growth:

  • Influencer Outreach: Onboarded 30+ KOLs and Web3 gaming content creators to amplify W3Forge’s projects.
  • Airdrop Incentives: Designed and promoted community missions and Telegram-based challenges to reward users with native tokens.
  • Content Creation: Leveraged localized campaigns and influencer-led content to resonate with LATAM’s gaming and blockchain audience.

Key Pillars of the Campaign

KOL Management and Content Creator Network
Vexio collaborated with 30+ KOLs across Web3 gaming platforms, generating:

  • Over 1 million impressions on Twitter, YouTube, and Discord.
  • Highly engaging content showcasing the unique features of each W3Forge project.
  • Increased user participation in missions, airdrops, and Telegram-BOT games.

Community Missions and Token Airdrops
Vexio designed and managed highly engaging reward-based campaigns for W3Forge’s ecosystem:

  • W3Forge Missions: Users completed tasks on the W3Forge platform to earn points toward the token airdrop.
  • Telegram-BOT Games:
    • Elderglade (powered by $ELDE): An AI-driven, turn-based MMORPG where players battled for loot in PvPvE combat via a Telegram bot.
    • Duels Arena (powered by $GP): Inspired by nostalgic MMORPGs like OSRS, this PvP 1vs1 bot-based game rewarded players with $GP tokens.
  • zkRace Campaign
    zkRace (formerly DeRace), the leading Web3 horse racing game and the first infrastructure utilizing zk-rollup technology for GameFi, took center stage. Powered by $ZERC, zkRace combines immersive gameplay with cutting-edge scalability solutions. Community missions incentivized user participation, driving excitement around the platform’s zk-rollup technology and earning opportunities.

Measurable Outcomes

  • 1 Million+ Impressions: Achieved through strategic KOL collaborations and community-driven campaigns.
  • 10,000+ New Users: Acquired via missions, Telegram games, and airdrop initiatives.
  • High Engagement: Increased active participation in W3Forge’s flagship projects across LATAM.

About W3Forge

W3Forge is a leading Web3 development studio, incubator, and accelerator delivering high-quality blockchain-based games and digital products. Their mission is to support the Web3 space with innovative, immersive projects that redefine gaming experiences and drive long-term value.

Flagship Projects:

  1. zkRace (powered by $ZERC): The leading Web3 NFT horse racing metaverse and the world’s first GameFi infrastructure built on zk-rollup technology. Formerly known as DeRace, zkRace reached a massive audience in LATAM.
  2. Elderglade (powered by $ELDE): A retro-style, AI-driven MMORPG with turn-based PvPvE combat and loot extraction mechanics. Players select champions, battle for rewards, and immerse themselves in a captivating fantasy world.
  3. Duels Arena (powered by $GP): An NFT MMORPG inspired by nostalgic classics like OSRS, featuring PvP 1vs1 battles where players compete for rewards in an engaging Telegram-BOT ecosystem.

Mission and Vision

W3Forge thrives on crafting immersive digital worlds and delivering high-quality, sustainable Web3 projects. By combining cutting-edge blockchain technology with engaging gameplay, W3Forge empowers users and builds transparent, community-driven ecosystems.

Vexio LATAM’s Impact

Through strategic KOL campaigns, engaging missions, and community-focused events, Vexio LATAM helped W3Forge:

  • Amplify visibility for its flagship games (zkRace, Elderglade, and Duels Arena).
  • Drive significant user acquisition and engagement in LATAM’s growing Web3 gaming market.
  • Cement its position as a leading innovator in blockchain gaming and zk-rollup-powered GameFi infrastructure.

 

We believe

In long-term relationships and repeated communication in order to achieve the best results for each company and project.
We are the gateway to the Blockchain world in Latin America, we have the necessary tools to strengthen the communities and the marketing of our clients.

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